Remember when Ballarat went into lockdown for a beer commercial?

Updated July 20 2016 - 11:45am, first published 10:37am

The year was 2009 and Victoria Bitter needed something big to keep up with traditional rival Carlton Draught. 

In the previous year Carlton Draught had released its famous “Big Ad” commercial to the rousing tune of ‘O Fortuna’.

In response, VB chose Ballarat as the prime location to film its epic commercial for release in July, 2009.

The result, two days of filming ion the CBD, featuring some of Australia’s biggest sporting names. Re-live that day here.

STORY FROM THE COURIER ON MAY 18, 2009

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