Growth in city's accommodation sector

Busy: Ballarat's accommodation businesses, such as Craig's Royal Hotel, benefited from a busy November period.
Busy: Ballarat's accommodation businesses, such as Craig's Royal Hotel, benefited from a busy November period.

November events provided a massive boost for Ballarat’s accommodation sector, with a new report finding a significant increase in numbers during the city’s Season of the Arts program.

The Business Industry Monitor has indicated a 31 per cent increase in visitation in November compared to 2015, with bed and breakfasts, hotels and motels all recording increases in occupancy.

It also indicated a 112 per cent increase in visitation to the Art Gallery of Ballarat in November year-on-year, with more than 59,000 art lovers drawn to the Archibald Prize during its six-week stay in Ballarat.

Key events over the period included the Ballarat Gardens in Spring, SpringFest, the Ballarat Show, Ballarat Cup and Good Food Month.