Marketing expert Rebecca MacFarling stepped into the role on Monday, a few months after Ms Masters advised the museum she wanted to pursue other things.

Ms Masters, who was previously the managing director at M.A.D.E, took on the interim position in August 2016, which was planned for six months.

Deputy chair Maha Krishnapillai said the museum was “really appreciative” of Ms Master staying on in the role for close to a year and left behind a “great legacy”. 

Her contribution included delivering successful programs such as the Chinese Fortunes exhibition, which is on tour at Melbourne’s Immigration Museum, and the Roses from the Heart exhibition.

“Sarah has been around for a long time and been a very important part of the building of M.A.D.E, now people are keen to look at what we do next,” Mr Krishnapillai said.

“I think she should be justifiably proud of making a significant contribution to M.A.D.E and we thank her for it.”

With M.A.D.E facing challenges after Ballarat City Council announced it would only provide funding for another 12 months along with a feasibility review, Mr Krishnapillai said Ms MacFarling’s appointment would help the museum take control of its destiny.

Her credentials include Sydney Symphony Orchestra marketing manager, Bangarra Dance Theatre development director and Musica Viva Australia sales and marketing director.

“She has a great blend of experience that we think can help us put together a plan that will secure the future of M.A.D.E,” he said.

“Her first priority will be to talk to the staff and people around Ballarat, but also to bring her own views and pull together a plan with the board.

“We want to make sure that the story (of Eureka) is well told and to do that, it needs to be well funded.”