The diversity of Ballarat and its residents will be front and centre as a campaign challenges old stereotypes and delves into what makes the community special.
Below, we will feature the people that make Ballarat great.
You can find links and celebrate these people below.
We will keep adding to this page with every feature we do.
A career in hospitality wasn’t in Hop Temple manager Zac Hill’s sights until he came to Ballarat.
When rising talent Georgia Amoore played her first competitive basketball match, she was wearing thongs. The five year old had been called upon to fill in for her cousin.
Artist and fashion designer Kat Pengelly is putting it out there, Ballarat could be the next arts centre of the world.
David Sanders and his wife Bronwyn have installed solar systems worth over three megawatts of electricity since they moved to Ballarat in 2005, enough to power around 3000 homes.
City of Ballarat chief executive Justine Linley believes one of the most exciting aspects of living in Ballarat is its sense of opportunity.
It was 2005 when surgeon Mark Guirguis first established head and neck cancer services in Ballarat.
When Queenslander Monica Dickson first arrived in Ballarat as a fresh graduate working in a veterinary practice, the plan was always to return north and be close to family.