CHRISTMAS in July has come early this year with radio station 3BA launching its annual winter appeal in a bid to alleviate stress on the city’s welfare agencies.
Radio Ballarat general manager John Fitzgibbon said the station had already delivered 16 pallets of groceries to its four partner agencies, where shelves were pretty much empty. Mr Fitzgibbon said welfare agencies were stretched thin with increasing need for help from struggling families under the pinch of rising energy bills and demands.
The appeal accepts non-perishable foods and quality, clean blankets while cash donations offer flexibility in purchasing items.
“We’re just the administrators and facilitators of the appeal, but really it comes down to the hundreds of organisations who do their own thing in collections,” Mr Fitzgibbon said. “We rely heavily on donations and events...It all helps and can be used.”
Mr Fitzgibbon also asked for extra patience in goods collection after the retirement of long-time appeals director Peter Caligari.