Ballarat ticket holders were among those voicing their anger as word spread the popular Miss Muddy events would not go ahead.

The cancelled fun runs, which were scheduled for Brisbane, Hunter, Henty and Melbourne in November, came without warning on Tuesday after it was revealed Events Move Enterprise had gone into liquidation.

Events Move Enterprises bought Miss Muddy in July this year from Adam McDonald from Fun Events. 

Ashley Card was one of many Ballarat residents who had decided to travel to Melbourne to participate in the muddy obstacle course. 

She said a group of women from her local gym had signed up to do the event together. To date, none of the group had received any contact from organisers. 

“They needed to reach pre-sale ticket numbers and they did… so they told us the event was going forward 100 per cent and that everything was fine,” Ms Card said.

The 24-year-old lost $70 after purchasing a ticket at a discounted rate, with the original price set at $90, but she estimated the cost for others to be a lot higher. 

“Other people were purchasing car parking packages, photo packages that they were promoting just a week ago,” Ms Card said. 

“I heard some people were flying out for the Melbourne event from Queensland, so they would be out of pocket hundreds of dollars.” 

Ms Card said she had been looking forward to what was going to be her first fun run.

“I’ve never done a fun run before that was involved in a charity, I honestly don’t know if I would sign up for another one again,” she said. 

In a statement posted on Miss Muddy’s website and social media pages Events Move Enterprise managing director Allan Turner apologised to those impacted.

The statement made clear there were no funds available to refund the events.

It said liquidators would be in touch with registrants within five business days. 

“It has only been three months since we took over and since then it simply came down to cash flow in versus cash flow going out, to run this business and also to obtain income to run the four remaining Miss Muddy events. It just did not add up or work for us,” the statement read.

“We had to sell over 8000 tickets between 1st July 2018 and yesterday, just to pay for the event to run. It just was not going to happen in the end and we tried everything to save this event. We only sold 2600 tickets.”

In the statement, Mr Turner said he put his hand up for the mistakes he had made along the way, but said the company was never going to sell the required amount of tickets in the time frame. 

“I apologise for everything that has happened… it is my fault, I take full blame.”