It's not unusual at modern music festivals to find yourself in something resembling a miniature city.
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No longer content with just cold chips and overpriced beers, today's festival punters are treated to a collection of curated food trucks and overpriced craft beers and cocktails.
Markets with knock-off brands and tired pop culture shirts are out, but designer jewellery stalls and local artisans are in.
Ballarat's inaugural Spilt Milk, in November, looks to be no different - the international-standard lineup, starring pop singer Khalid, Scottish electro trio Chvrches, and rapper Juice WRLD - on top of a stacked bill of local artists, including triple J Hottest 100 winners Ocean Alley and Brisbane's greatest export since Powderfinger (or Soho?) Dune Rats - will be complemented by a selection of fine food offerings from some of Melbourne's more exciting food trucks.
There'll even be a barbershop on-site to provide the freshest cuts for festivalgoers.
Musket and Bayonet's trusty team of barbers will make the hike from Doveton Street to Victoria Park for the day, donating their time for charity.
Punters can "pay as they wish" for a short haircut, beard trim, or braids - it's a totally non-gendered barbershop, owner Jimmy Morrison said.
The shop is also proud to be supporting trans ally group Strands for Trans, offering a safe and inclusive space for all everyone.
All proceeds will go to one of two local charities, and people can choose between the On Track Foundation's Soup Bus, and Lachie's Legacy.
READ MORE: Ballarat locals announced for Spilt Milk
They're both important community causes, Mr Morrison said.
"This is the first time it's in Ballarat and we thought we'd take advantage to try and boost our community's non-profit organisations, and try and help out," he said.
"We'll donate 100 per cent of our time, we'll create a cool barbershop, with a cool, positive vibe, and give it all back to the community."
One might think getting a haircut is a tad incongruous, especially at a one-day festival, but Mr Morrison said it's part of the scene.
"We play music ourselves, so this is another avenue for us to go through," he said.
"It's one of those things, it's another artistic outlet in cutting hair, it's making everyone look cool and fresh."
The charities themselves are superb causes.
The Soup Bus helps provide meals to vulnerable people in the community - it's parked on Armstrong Street in the CBD five nights a week.
Volunteers are also working on fixing a second bus, with a third on the way.
That way, buses can operate simultaneously in the CBD, Sebastopol, and Wendouree.
Lachie's Legacy is a charity which began after Dunnstown FNC player Lachie Poulter collapsed and passed away after a football match in 2018.
It aims to provide footy equipment and uniforms for children in need, as well as develop the game in rural areas and build a network to promote mateship.
The charity recently donated equipment to communities in the Tiwi Islands and Canteen Creek.
The barbers will join the strong local contingent, with Ballarat bands and DJs on the bill, including Jamo, Leffield Luxury, Meraki Minds and Steve Cousins.
Spilt Milk is November 30 at Victoria Park, and is already sold out.
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