There was certainly a time when the mass migration over January to the beach meant Ballarat spent the month in a kind of soporific limbo.
But whether it is the general news of what is going on, the major summer events or just some of the good old fashioned community stories we at The Courier love to tell; there is after all a barely diminished sense of vitality during the holiday period.
Some festivals may have moved or vanished but those that remain go from strength to strength.
The Road Nationals, our only regular competition at the Australian apogee of a sport, brings the elite back year after year.
The Organs of the Goldfields, clocks up 25 years of sell-out concerts and an oft-returning brigade of music lovers.
And for both visitors and residents alike an ever increasing array of entertainment and hospitality spots to while away a summer evening.
Indeed, the good news about a rebirth to Suttons in Sturt Street represents the second high profile Geelong business to open a new venue in Ballarat.
Perhaps the summer migration is beginning to move the other way.