The boardrooms of private companies based in Melbourne are going to be reassessing their business risk potential over the next few months. The future is bleak if your business is in a huge metropolitan centre.
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In the end any risk to a company's bottom line (including the triple type) will have owners taking an in-depth look shoring up profitability including looking after employees.
Everything is up for scrutiny now as the reality of the COVID-19 economic crisis starts to hit home. Once JobSeeker and Keeper end in September, unemployment will loom large for many. Businesses of all sizes will find it all too hard and close.
Others will look for ways to adjust the business model and review each line of their operating budgets and balance sheets.
This is where Ballarat comes into play. Ballarat can expect to get hundreds of enquiries about relocations of businesses. Major cities around the world are much more vulnerable to viruses, protests, bombs, etc. Smaller cities like Ballarat will become very attractive.
We who live here know all the benefits and for those of us who have relocated here from Melbourne know them all too well.
For businesses, Geelong is too close to Melbourne and too busy. Bendigo is just too far from Melbourne.
Ballarat however is in the ideal position for business accessibility to freeways, trains (both passenger and freight) access to ports and air freight.
Ballarat thought-leaders need to be putting together a package to attract these companies.
How about five years free rates? Land at heavily discounted prices, while tripling the size of Ballarat West Employment Zone.
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What about negotiating with energy companies for really discounted water, gas and electricity rates for five years? And more!
Let me assure you if we do this sort of incentive scheme, once these companies come and are settled in Ballarat they will not move.
We will have them benefitting our community forever.
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That is rates, taxes, people that will ensure the local economy will boom for the next 100 years.
Let us not forget the huge social benefit this will bring our city.
Unemployment will be a thing of the past, property prices will take off and we will all be healthier and wealthier.
Imagine if we can pull off this once-in-a-century Ballarat boom?
Nick Beale is a transport and business advocate
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