The award-winning builder moved into home building about five years ago sticking to a target for 90 per cent of every dollar invested in his homes to be reinvested in the Ballarat community.

Mr Moyle said this has been the point of difference for Ballarat Construction Management's newer arm, BCM Homes, only not many people were aware of this focus.

BCM Homes will this week open its first display homes in its Ironbark Estate off Dyson Drive, near Ballarat-Carngham Road.

Mr Moyle said there was great competition in the housing market, particularly amid a boom in regional areas like Ballarat and first-home buyer incentives. Rather than high-volume builds, Mr Moyle said BCM Homes tended to focus on mid-tier quality houses with energy efficient design.

BCM's new display homes have been furnished and decorated with creates from across the region including Arranmore Furniture, Interknit, Ruby Pilven Ceramics, artist Lauren Layton and Greening Spaces.

"Ballarat is really fortunate to have big homegrown brands like Haymes Paint, Selkirk, and Eureka Concrete," Mr Moyle said.

"I grew up here in Ballarat, there's great support and a great community. It's so important for us to be keeping business local...that's really been driven home the past 12 months and we're fortunate to see Ballarat located in a huge (property) boom."

BCM has been creating quality bespoke residential and commercial projects since 2005 in Ballarat and regional Victoria, notably its glass headquarters with colourful lights on Humffray Street South.

Mr Moyle said demand and enquiries for homes had grown exponentially this year.

BCM Homes' new display homes open on Saturday.