ONE Ballarat photographer’s collection of promotional images for a health care provider has turned into a full-blown art exhibition.
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Jade Smithard’s Enriched Life is exhibiting at Jackson’s and Co this month, as part of the Ballarat International Foto Biennale.
Ms Smithard’s collection of images of Ballarat people enjoying life were taken for client BDNH Group, formerly known as Ballarat District Nursing and Healthcare.
The Mojo Photography owner recognised there was scope to create something with the photos in April last year.
“The (Foto Biennale) is something I have wanted to be part of for the last six years," she said.
Ms Smithard is exhibiting in three exhibitions, including at Central Square and the Leadership Ballarat and Western Region Group Showcase at Eclectic Tastes.
The BIFB is a month-long festival of contemporary Australian and international photography.
The exhibition is held every two years and is in town until September 20.